Author: Kirsten

  • Social Media Marketing Tips

    Social Media Marketing Tips

    Would you like to improve your Social Media Marketing?  Are you up to date with the best social media marketing tips and tools?  We asked 20 social media marketing experts to share how they’re getting results with social media marketing today.  Here’s what they had to say.  We agree and are here to help. Follow…

  • 8 Tools to Master SEO

    8 Tools to Master SEO

    As we’ve mentioned before, SEO can take some time to fully comprehend. However we’re sure you have started to get an acceptable grasp on what search engine optimization is and how to best use it on your own website. Perhaps, you have already made some adjustments to better your Google ranking. This would of course…

  • Which Marketing Metrics Should You be Measuring?

    Which Marketing Metrics Should You be Measuring?

    Which Marketing Metrics Should You be Measuring?   When it comes to marketing and social media, there’s often a disconnect between actions and sales. There is no direct measure that can say “This online marketing effort caused this direct sale”. The best way to measure the effectiveness of online marketing and social media efforts is…

  • 5 Trends to Stay on Top Of

    5 Trends to Stay on Top Of

    5 Trends to Stay on Top Of When it comes to social media management, always knowing what’s currently trending is key. Your goal should be to catch trends, highlight them in your posts and then reap the benefits of high engagement. Social media is propelled by trending topics that thousands of people promote. If your…

  • How to Use Storytelling in Marketing

    How to Use Storytelling in Marketing

    How to Use Storytelling in Marketing   Storytelling is one of those new buzz words in marketing and among creatives. It’s not enough to just promote your product. You need to give the public a reason to follow your brand, show them the personality of your brand. The best way to do this is through…

  • How E-mail Marketing Campaigns Can Be Effective

    How E-mail Marketing Campaigns Can Be Effective

    How E-mail Marketing Campaigns Can Be Effective    While social media is very important for creating a presence online and building your customer base, email marketing should not be forgotten. Building leads and compiling an e-mail list is one of the best ways to then effectively evaluate your audience.   Email marketing is also useful…

  • The Ultimate Guide to Social Media Platforms

    The Ultimate Guide to Social Media Platforms

    From what once was just Facebook to now a saturated market of social media platforms, it’s easy to get confused on what content should be marketed where, when it should be posted and how often. You may have thought that just pushing the same material on every platform was a viable way to go. While…

  • 5 Easy Steps: Multiply Instagram Followers Now

    5 Easy Steps: Multiply Instagram Followers Now

    Instagram has been coming out with many new and exciting updates, especially for businesses. A platform that began more for individual users has grown to be a key place for companies to engage with consumers. More recently, Instagram has created both business pages, allowing for contact information, and Instagram stories, their take on Snapchat. These updates…

  • What is SEO: How it Can Triple Your Audience

    What is SEO: How it Can Triple Your Audience

    To begin, SEO stands for Search Engine Optimization. The basic idea behind SEO is to raise your post and website rankings higher on Google search results. Based on the words entered into the search console, Google scans billions of webpages for matching and relevant content. The higher your content is on search results, the more…

  • Top 6 Tools for Creating a Social Media Strategy

    Top 6 Tools for Creating a Social Media Strategy

    Social media can be a nuisance, especially for those who don’t know how to use it to their advantage. The amount of different platforms and variety of target audiences on each site allow for optimal engagement in all business sectors (you can find a guide to each platform here). Social media is creating more and…